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Make Your Fundraising Letters Personal With The Right Pronouns
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How do you take a mass-mailing fundraising letter and make it sound personal? By using the right pronouns, ones that nurture the bond that you have with your donors. |
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Creating a Proposal: Gaining An Edge on The Competition
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When you start up any business there will be learning curves along the way. One of the biggest is when you are in an industry where you have to tailor bids according to each project. How you go at this and what you put in your proposal can actually give you an edge on your competition. |
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The Skills to Sell
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The ability to sell products, or a product, is a skill that must be practiced and perfected. People, who sell retail, or telesales, must possess qualities that attract the attention of others. If you are unable to express yourself to others, you should not enter into the sales profession. |
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Needs Based Selling
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Sell your customer only the things that they need, you will find it to be a much easier sale, and you wont spend a whole lot of your time selling it. |
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Three Ways to Get More Referrals
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When you are in the business of sales, among the many key ingredients to your success is receiving referrals from as many sources as possible. |
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Making Sales is Easy When You Learn How to Make Friends
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You must change the focus of the sales experience on making a friend rather than making a sale. When you focus on making a friend at all costs, you will find ways to serve your customers beyond the scope of what you do in your business. |
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Stop Selling and Make More Sales
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Many people who are new to sales and also some experienced sales people want to keep talking about their product or service. They open the conversation with one or two general questions which are often irrelevant to the customer and then launch into their sales spiel. |
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Method to the Madness of Training Seminars
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I arrive with about 350 other guys. We smile at each other but really do not talk much. I guess we all feel that we are too good and too proud to be at a sales-training seminar. |
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Acquired Expertise- Attitude and Confidence
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How does one become an Expert? When all is equal, what gives one person the leading edge over the market and leaves another floundering in wistfulness Expert status is more than knowledge, it is more than information It is a strength of character presented in a proven manner. |
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Business Lessons Learned At The Mall
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Normally in this column I dispense highly-intelligent small business advice in response to thought-provoking questions submitted by future and fellow entrepreneurs. This week, however, I have a couple of questions for myself, one of which makes me wonder how truly intelligent I really am. |
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