Nancy Cavanaugh has been designing communicatons material since 1982. One of the first freelancers to adopt desktop publishing technology in the Milwaukee area in 1986, she became known for newsletter pubications and marketing-oriented pieces.

In 1995, she tackled the Web and by early 1996 was designing Websites -- long before applications such as Dreamweaver, Fireworks and Flashwere even available. Like print materials, she used marketing principles to measure the success of each project. In addition, all Web interfaces are designed and tested with user friendliness and results-oriented content in mind.

Her company, Cavanaugh Interactive, has endured for almost a quarter century because of her uncanny ability to navigate the sometimes uncertain course of emerging digital technologies.