Matt Colyer began as a SEO Specialist in 1997. He founded www.superiorwebmaster.com. in 2004 as a source of articles and tutorials for Web site owners looking to improve their Web site.
Don't be fooled into believing that all backlinks are created equal because their not! Why, you may ask? It's no secret that many webmasters trade links left, and right, for the benefit of a higher ranking in the search results, but search engines have caught on to this technique, and are very aware that this is major threat to the relevance of the search results.
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